NICPRI Summer School 2012 - Strategies and Tactics for Successful Negotiation
NICPRI Summer School 2012 (17th - 19th July) Strategies and Tactics for a Successful Negotiation - Estratégias e Tácticas para Negociar com Sucesso "Let us never negotiate out of fear. But let us never fear to negotiate". John F. Kennedy Course aim: Granting competences in the negotiation field. Course objectives: To learn the basic concepts of the negotiation theory; To identity the main negotiation strategies and tactics; To properly plan a negotiation; To learn how to negotiate successfully. Methodology: Practical-theoretical sessions with individual and group work activities. Total no. of hours: 14 Attendees: Professionals or students who intend to acquire and/or consolidate competences in this field. NOTE: THE SUPPORTING MATERIAL (BIBLIOGRAPHY) WILL BE DISTRIBUTE DURING THE COURSE Venue: University of Minho, Campus de Gualtar Enrolment fees: Non-students: 70€ Students: 50€ Enrolment period: 20th April to 10th July Enrolment Process: By bank transfer: NIB: 0035 0171 0016 7322 6301 5 Or CAIXA GERAL DE DEPOSITOS Bank code: 0171 NIB: 01711673226 Control code: 30 Please, send an e-mail with the proof of payment of your bank transfer to nicpri@eeg.uminho.pt or by fax to +351253601380 (c/o NICPRI). You can also leave the proof of payment at the EEG, Campus de Gualtar, mailbox no. 2, ground floor. If you wish to receive a receipt, you will need to provide us the following information: 1) Full name 2) Full address 3) Taxpayer number The receipts will be available for delivery during the Summer School From the 1st of June, no enrolment fees will be returned. Programme First day - 17th July 9.30 am Participants' reception and sign-in 10.00 – 11.15 am Course presentation Basic concepts of negotiation Definition of a negotiation situation Difference between position and interest Point of resistance (PR), zone of agreement, BATNA Creating value and dividing value Exercise 11.15 – 11.30 am: coffee break 11.30 am – 1.00 pm Distributive negotiation Fundamental strategies: identifying the PR of the other party influencing the PR of the other party Tactics Evaluating the goal, PR and costs of ending the negotiation to the other party Managing and changing the perceptions of the other party Manipulating the effective cost of delaying or making the negotiation impracticable Positions during negotiation initial offers initial concessions final offers Closing the deal Offering alternatives Considering the deal closed Dividing the difference Offers “with limited time” “Sweeteners” 1.00 pm: Lunch break 2.30 – 4.00 pm Distributive negotiation (cont.) “Hardball” tactics How to deal with “hardball” tactics Exercise Second day - 18th July 10.00 – 11.15 am The integrative negotiation Goals of the integrative negotiation Creating value Facilitating communication Understanding the goals and needs of the other party Emphasizing similarities and minimizing differences Looking for solutions that satisfy all parties Main steps of an integrative negotiation Identifying the problem Creating alternative solutions Evaluating and selecting the alternative solutions Knowing BATNA 11.15 – 11.30 am: coffee break 11.15 – 11.30 am Integrative negotiation (cont.) Factors which facilitate integrative negotiation The existence of a common objective Trust in the ability of solving the problems of the parties Belief in the validity of the other's position Motivation to work together Trust Effective communication 1.00 pm: Lunch break 2.30 – 4.00 pm Integrative negotiation (cont.) the seven elements of negotiation exercise Third day – 19th July 10.00 – 11.15 am Practical activities (Part I) 11.15 – 11.30 am: coffee break Practical activities (Part II) 11.30 am - 1.00 pm 1.00 pm: Lunch break 2.30 pm: Exercise (Part III) 4.00 pm - Closing session Delivery of the attendance certificates. Bibilography:
Fisher, Roger, William Ury, and Bruce Patton. 1999. Getting to Yes – Negotiating an Agreement Without Giving In. 2nd ed. London: Random House Business Books. Fisher, Roger, and Alan Sharp. 1999. Getting it Done: How to Lead When You’re Not in Charge. New York: Collins Business. Fisher, Roger, and Daniel Shapiro. 2005. Beyond Reason: Using Emotions as You Negotiate. New York: Penguin Books. Fisher, Roger, e Danny Ertel. 2008. Como conduzir uma Negociação – Livro de Exercícios. Alfragide: Lua de Papel. Kremenyuk, Lewicki, Roy J., Bruce Barry, and David M. Saunders. 2007. Essentials of Negotiation. 4th ed. New York: McGraw-Hill (International Edition). Lewicki, Roy J., David M. Saunders and Bruce Barry. 2010. 6th ed. Negotiation: Readings, Exercises and Cases. New York: McGraw-Hill (International Edition) Stone, Douglas, Bruce Patton, and Sheila Heen. 2000. Difficult Conversations: How to Discuss What Matters Most. New York: Penguin Books. Victor A., ed. 2002. International Negotiation: Analysis, Approaches, Issues. S. Francisco: Jossey-Bass.
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